Pharrell ‘Qream Liqueur’ Launch Party
Last night, Pharrell continued to celebrate the launch of “Qream Liqueur” in Miami. The drink is said to be vodka based as well as “lactose friendly”. Pharrell was joined by artists such as Trina, Fat Joe and Q-Tip.
In an interview shared by Rap-Up.com Pharrell states:
“I looked at the market, I looked at the holes out there and it felt like indulgence and women were the two things that were being neglected,” he said. “So what I decided to do was design a drink that made sense for women that everybody could enjoy, but women knew it was for them.”
Check out the photos from the launch party below: